The group

The estate agency transaction,
run end to end

Agent Legend Ltd builds AI staff for UK estate agencies. One product answers the enquiry and gets the sale agreed. Its sibling takes that sale to completion. The next one runs the tenancy — including three in the morning. One platform, one login, one bill, one company.

Enquiry → sale agreedLive

Agent Legend

The front desk. AL answers every enquiry in seconds, books the viewings, chases the threads humans drop, records every offer word for word and puts it to the vendor promptly.

agentlegend.co.uk ↗
Sale agreed → completionLive

SalesRelay

Sales progression that runs itself. Memorandum out on day one, every party chased on a working-day ladder, replies read and recorded, the agency stepping in only where a human is genuinely needed.

salesrelay.uk ↗
The tenancy, day and nightLive

Lettings & landlords

Live since September 2026. The compliance record for every let, kept to the Renters' Rights Act's clocks; maintenance run from tenant report to signed-off repair, quotes side by side; the landlord's yes or no captured in one tap through a private link — and genuine emergencies escalated to a human.

On the platform page

Still in build: the market-intelligence layer sold on the Gold band. Everything on this page is described as it is — live means live, in build means in build.

Why this exists

The middle of a house sale is where it dies

20+ weeks

the average conveyance today — it was 8–12 a decade ago

6 in 10

sales are legally delayed while everyone waits on somebody's inbox

£250–£350

per transaction is the going rate for outsourced human progression

Agencies are paid only at completion, so every one of those weeks is unpaid work at risk. The platform exists to compress that middle — and to answer the enquiry at nine at night and the burst pipe at three in the morning while it does.

One platform, honestly joined

How the pieces hold together

One login

Agent Legend is the identity provider. Open SalesRelay from inside it and you arrive signed in — a sixty-second signed assertion crosses, never a shared cookie or a second password.

The handover is automatic

Mark a sale agreed and it is in SalesRelay before the vendor is off the phone — idempotent, so a network retry can never create a duplicate sale with four confused parties.

One price list

Five bands, published at agentlegend.co.uk/pricing, each containing the one below. Pricing lives in exactly one place because two price lists drift.

The products refuse to pretend

A page is sent, failed or unavailable — never assumed. Cover that isn't configured says Not covered on screen. A live status is derived from what actually happened, and an agency that has no cover is told so, plainly.

The company

Agent Legend Ltd

Agent Legend and SalesRelay are products of Agent Legend Ltd, incorporated in England and Wales in September 2026, company number 17464557, registered office 71-75 Shelton Street, Covent Garden, London WC2H 9JQ — one company, one ICO registration (00015569543), one data-processing relationship across the platform. The platform began life under Keelson Holdings Ltd and now stands as its own company.